The Silverlight Experience

Sunday, 27 July 2008 14:39

We are fully aware that the focus of this website is almost entirely Flash SEO related, but we cannot leave out the competition and their claims when we analyze what needs to be done when it comes to making your site, in its entirety, SEO friendly. Silverlight Not SEO Friendly

One topic that will surely keep arising, because of media hype and gigantic marketing campaigns, is Microsoft's Silverlight and it's already (supposedly) SEO friendliness.

Many experts are calling the claim that Silverlight is SEO friendly, a complete falsity. The fact that Microsoft has enough money to make Eskimos buy Ice shaped like the Windows Logo makes it very easy for the company's PR firm to blanket Joe Public with statements that make no sense, and make their products seem amazing, when they simply do not deliver.

For a great example of the Microsoft machine making a claim that simply is not true, read Silverlight More SEO Friendly than Flash? I Call Shenanigans by Ryan Stewart. Mr. Sewart shows the real value of an XML spider for a Silverlight application in this eye opening article.

I applaud Adobe for their efforts to keep Flash alive and to make Flash SEO possible, and I hope that they can work well with the search engines to make this possible. As for the claim that Silverlight is SEO friendlier … I call Shenanigans too.

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Flash SEO ... What Does It Mean?

	Flash SEO will enhance the web because Flash will be more widely used.
	Flash SEO will make some difference, most likely with larger already branded companies.
	Flash SEO will make very little difference because of the complexity in coding.
	Flash SEO is the devil.